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No matter what job you are in and what career you choose, you will always have to market yourself and “sell” your ideas – you will have to appropriately and clearly articulate what your innovations are (whether they are technical or business in nature) and how you will bring value to an organization. You will have to stay on message and communicate your mission in terms of the overarching goals of the team and institution, and explain why you are a worthwhile investment. In this webinar, we will delve into strategies for communicating your ideas, brand, and promise of value as a biophysicist. In marketing yourself appropriately, you will be able to find and mine new and potentially hidden opportunities for career advancement.
Alaina G. Levine is an award-winning entrepreneur, science journalist, STEM careers consultant, professional speaker and corporate comedian. Her book, Networking for Nerds, was published by Wiley in 2015. As President of Quantum Success Solutions, she has been advising scientists and engineers about their careers for over 15 years. She has given over 600 workshops for clients in the US, EU, Canada, & Mexico, & is the author of over 250 articles in publications like Science, Nature, World Economic Forum, Smithsonian, Scientific American & IEEE Spectrum. As a science careers journalist, Levine constantly researches employment trends in STEM fields and delivers up-to-date vital information about career issues from interviews with hiring managers, decision-makers and recruiters in myriad industries. Levine has also served as a Contributor to National Geographic and currently pens the career columns for Physics Today and APS News.